In the tranquil town of Kendrapara, Odisha, Ranjan Kumar nurtured a dream to start his own Bakery venture that would not only fulfill his entrepreneurial aspirations, but also contribute to the thriving food industry. Little did he know that the journey ahead would be a rollercoaster of challenges and triumphs!
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In July 2022, Ranjan took the plunge and founded Kaalki Corporation, an enterprise focused on the production of bakery products. Armed with determination, he infused his 24 years of experience in the food and chemical sector to establish a unit that would bear his mark.
But his entrepreneurial journey wasn’t so easy. For Rajan, the initial hurdle was securing the necessary capital investment. His vision needed financial backing. At that point, the PM Formalization of Micro Food Processing Enterprises (PMFME) Scheme emerged as a beacon of hope for Rajan. The scheme aims to formalize and support micro-food processing enterprises by providing them with training, capacity-building support, seed capital, and credit linkages. The Director of Industries, Odisha, Cuttack is the State Nodal Agency for implementation of the Scheme in Odisha.
He came to know about the PMFME Scheme through GM, DIC Kendrapara serving as the District Nodal Officer for the scheme. But applying for the scheme was a whirlwind process. Rajan received the support of Palladium India, as the State Project Management Unit supporting SNA for the implementation of the PMFME scheme in Odisha, in his endeavor to secure a loan and get a subsidy under the scheme.
Rajan secured a bank loan from UCO Bank amounting to INR 66,50,000/- and also got the benefit of a subsidy amounting to INR 10 lakhs. This financial boost enabled him to acquire the essential machinery needed to scale his business. Kaalki Corporation’s products found their way strategically into local stores, retail outlets and wholesale channels in Kendrapara and Jagatsinghpur districts in Odisha. Today, the corporation is operating at a per-day production capacity of 1500 kg helping Rajan generate a daily profit of INR 2000/-. Under the PMFME scheme, Rajan will be undergoing the Entrepreneurship Development Programme (EDP) training on essential aspects of starting and running a food processing business.
Rajan is now aiming to expand his market reach by leveraging the power of social media platforms, websites and e-commerce channels. His dream is to tap into international markets by introducing an additional processing line for the export of cookies.
Vikash Pandey, Associate Director, Palladium, who leads the project states – “Palladium India is supporting many such Food Processing Units in facilitating various aspects of the PMFME scheme’s implementation. Palladium aids in preparing roadmaps and project implementation plans for the scheme’s effective execution. We facilitate credit-linked support to individual and group enterprises, capacity-building activities, assist micro-enterprises in integrating into the organized supply chain and expanding their market reach. Kaalki Corporation is one such microenterprise that was supported by Palladium with bank linkage and acquiring a subsidy along with constant support at every step of the operation.”
“This is just one story within the sea of success stories where the PMFME scheme is transforming the lives of people. The scheme is not only fulfilling dreams but also contributing to rural development by creating employment opportunities, reducing migration, and promoting economic activities in these regions,” Vikash adds.
“Rajan’s success stands as a testament to our dedication to empowering small-scale enterprises. Palladium as SPMU are providing implementation support to the Directorate of Industries, Odisha including market access and training support for beneficiaries. We have provided credit-linked support to over 1000 micro-food processing units and trained over 7500 entrepreneurs. Around 19,000 SHG beneficiaries were able to receive seed capital support amounting to ~ INR 57 Cr.,” states Amit Patjoshi, CEO of Palladium India. “These are not just numbers for us, each one of them is a step towards mobilizing a huge wave of change in the food processing sector!”
Shri Ganesh Chandra Behera, GM, DIC Kendrapara also adds – “The PMFME scheme is an exceptional initiative to boost the food processing industry in our country. It promotes formalization, enhances competitiveness, and provides support for technology up gradation and capacity building. We have witnessed a huge impact of the scheme in our area, and it has the potential to transform lives on a national scale.”