Britannia NutriChoice

Leading Indian biscuit brand, Britannia NutriChoice has recently announced its foray into health-tech with its NutriPlus app. The NutriPlus app by Britannia NutriChoice is designed in partnership with Aktivo Labs, a pioneering technology company with expertise in building evidence-based health…

Britannia Industries Limited had come up with its latest launch being the ‘Snacker Cracker’ campaign for its NutriChoice Sugar Free Cracker range, featuring Bengali superstar Abir Chatterjee. After the lockdown had been imposed last year, there had been an increase…