Ayurveda

Minor forest products have been a source of livelihood for millions of forest dwellers in India and other developing and third world countries. The seed of Buchanania lanzan (chironji) – a tree species that belongs to the family Anacardiacae. They…

In 1994, Kellogg’s launched its Corn Flakes brands in India, home to approximately one seventh of the world population. Their marketing strategy had been revolving over ‘educating’ Indians about Breakfast being the most important meal of the Day which has…