Sonoco Products Company, a global leader in high-value sustainable packaging, has received pre-qualification to carry the How2Recycle ‘Check Locally’ label for its EnviroCan Metal Bottom rigid paper container. The EnviroCan paper container body is made of 100% recycled fiber, 90% of which comes from post-consumer resources, a design that balances responsible materials sourcing with product and food safety. The metal bottom end is made of steel, one of the world’s most recycled materials.
The widely recognized How2Recycle on-pack label guides consumers with clear instructions for recycling at their location and demonstrates Sonoco company’s ongoing efforts to develop innovative, sustainable packaging solutions for customers and consumers worldwide and EnviroCan is another such innovation.
“Securing the pre-qualification for the EnviroCan Metal Bottom is the result of years of data and evidence collection as well as collaboration with recyclers.”
Sabrina Dixon-Ridges, Director, Global Operational Sustainability, Sonoco
“With the How2Recycle pre-qualification, the EnviroCan solution meets customers’ performance expectations while providing quantifiable sustainable improvements. It’s a smart, reliable choice for brand owners to meet their sustainability goals and help drive the circular economy forward.”
Scott Byrne, Vice President, Global Sustainability, Sonoco
According to a Life Cycle Assessment (LCA) commissioned by Sonoco, recycling a paper container with a steel bottom end has 23.5% lower global warming potential when compared to landfilling steel, primarily because it decreases the need to mine for new iron ore, a key, raw material in steel production. It’s also the world’s most recycled material. The American Institute of Steel Construction estimates more than 70 million tons of scrap wind up at domestic mills each year, and more than 80% of steel products are produced from these recycled materials.
How2Recycle is North America’s most prominent standardized label system that allows companies to accurately communicate the recyclability of packaging. The on-pack labeling was created to provide consistent and transparent recycling information for US and Canadian consumers. From convenient, on-the-go snack containers to bulk industrial packages, the EnviroCan Metal Bottom is available in a variety of sizes to showcase and carry products.
“We’re always proud to see that the collaboration and hard work of How2Recycle member companies can result in upgrades to a packaging format and a material’s recyclability. With this effort, Sonoco is advancing sustainable packaging by not only improving the recyclability of their packaging but also ensuring that its product’s disposal instructions are easily understood by consumers.”
Paul Nowak, Executive Director, GreenBlue, How2Recycle