Sidel has reached a novel performance and quality pinnacle in the company’s history by supplying its 5,000th labeller for Ting Hsin International Group (Ting Hsin) in China. Having one of the hugest installed bases across the globe, the Sidel once again selected the brand, and its most recent generation labelling solution EvoDECO, to fulfill today’s market needs with a creative labelling solution that is formulated for greater resilience, modularity and cost effectiveness.

The long-haul partnership between the two companies started in 2005, when the first 20 labellers for water lines were set up. As one of the forefront beverage players across the globe, the well-known beverage company Master Kong is a part of the company’s, leading the ready-to-drink (RTD) tea segment in China with a 46% market share and being one of the top two carbonated soft drink (CSD) producers in China with around 30% market share. The company’s focus on food and product safety is showcased in its request of installing authentic equipment.

Several trends, inspired by regulations and patron’ healthy lifestyle choices and their worries about the environment, are altering the beverage market in China at a terrific speed. Consumers prefer to purchase drinks from brands that epitomize their credence. That’s why, it is important for brands to make every possible attempt to enhance brand experience with economical and sustainable production. Over the time, the brand’s experience and cretive solutions have been proven by resilience, modularity and genuineness.

As the new addition to the labeller segment, the EvoDECO Roll-Fedis furnished with extra functions not earlier available, like the automatic vacuum drum cleaning system and automatic label removal both allowing congruous uptime. On the basis of a common core and improved design, the labeller makes the delivery of different stock-keeping units (SKUs) possible. The EvoDECO platform can offer a number of labelling applications in one multi-technology machine or a single labelling application for ameliorated uptime and reduced total cost of ownership (TCO).The labeller design is also made simpler, with more and more attention being paid to ergonomics for greater user-friendly function and alleviated maintenance.

As one of the players among the top three providers of the labelling solutions across the world, Sidel has always made sure and encouraged the image of a number of brands since1976. Atits dedicated labelling plant in Mantua, Italy, the company is not only fabricating equipment with cold glue, hot melt, roll-fed and adhesive labelling applications for PET, glass and can containers in different sizes, but also offering extraordinary services to aid its customers across the globe.




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