McDonald’s India (West and South) has announced that it will start displaying Allergen & Nutritional information for the entire menu of in-store and on McDelivery app to enable customers to make the right food choices.
According to the reports the leading quick service restaurant (QSR) has also eliminated artificial colors, artificial preservatives and artificial flavoring from select food items on World Health Day.
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“McDonald’s believes that consumers should have easy access to nutritional information to help them make informed food choices. Consumers today have not only become conscious of what their food contains but also about what it doesn’t contain.
“Hence, to bolster the trust of consumers in the brand, McDonald’s is creating more awareness about the components of its food by highlighting its progressive movement towards Clean Labels,” said a statement.
Products like Chicken Nuggets, Veg Nuggets, McSpicy Fried Chicken, Chicken Strips, Hashbrowns and Hotcakes now have no added colors, flavors or preservatives.
“The iconic McDonald’s fries and all patties are free of any artificial preservatives, colors or flavors,” it said.
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Commenting on it, Westlife Development Director Smita Jatia said: “We have been working relentlessly to enhance the nutritional profile of our food. As we go forward, we are committed to adding more products to our menu that give our consumers more.”
Westlife Development operates a chain of McDonald’s restaurants in Western and Southern India, having a master franchisee relationship with McDonald’s Corporation USA.