We have an opportunity with Varun Beverages Limited (PEPSICO Bottler) for the role of Area Manager Market Development, who will be responsible for managing end to end Trade Marketing activities in the Andhra Pradesh & Telangana (APT) territory.
Designation: Area Manager – Market Development
Grade: Deputy Manager/ Manager
Reporting to: Cluster Market Development Manager
Details about the role:
The incumbent shall be responsible to building, executing & consistently driving the BTL Marketing strategy for APT territory.
Key Roles and Responsibilities:
– Market Mapping.
– Training & Development of Frontline Sales Force for better execution.
– Marketing Initiatives / Sign / A&M Fund Management.
– Monthly FMO Tracking and Achievement for Sales Development.
– Handling Key Accounts and Modern Trade.
Desired Candidate Profile:
– Regular PGDM/MBA-Marketing from a Premier B-school Only.
– Should be able to fluently speak in local language (Telugu).
– Relevant experience of minimum 4 years into leading Trade Marketing activities.
– Exposure towards retail sales/ modern trade will be an added advantage.
– Excellent interpersonal & team management skills to collaborate & influence key stakeholders as well as drive sales with cost effectiveness.