Granos, the premier health food brand recognized for clean-label innovations, is delighted to unveil the growth of its product line with the launch of Granos Better Ketchup, a game-changing, sugar-free ketchup sweetened with jaggery. This latest innovation further shows the company’s commitment to providing healthy, preservative-free products that appeal to the evolving needs of health-conscious consumers.
In contrast to conventional ketchups filled with refined sugar, artificial acids, and artificial additives, Granos Better Ketchup is made from 100% natural ingredients. It has no refined sugar, no preservatives, and no acidity regulators, so it’s a safer, healthier choice for all ages.
Rahul Mittal, Founder of Granos, says, “At Granos, we believe that health and taste should go hand in hand. With Better Ketchup, we wanted to challenge the norm and offer a truly clean, family-friendly condiment that doesn’t compromise on flavor. Sweetened with jaggery and made without any synthetic additives, this ketchup is our answer to a growing demand for natural, guilt-free food options. It’s a small but powerful step in our mission to transform everyday staples into better, healthier choices.”
This gluten-free and vegan condiment is made with real tomato paste for an authentic, tangy flavor and comes in a premium top-down squeezy pack to ensure freshness and convenience. The ketchup is now available on its official website, Amazon, and select offline retail stores across India.
Granos is an emerging Indian company specializing in plant-based ingredients and sustainable food solutions. Known for its innovative approach to nutrition, Granos offers a range of high-protein, gluten-free, and vegan-friendly products that cater to health-conscious consumers and the growing demand for clean-label foods. The company focuses on developing versatile, functional ingredients derived from pulses, grains, and legumes to enhance the nutritional profile of various food applications. Granos emphasizes sustainability across its operations, supporting eco-friendly farming practices and responsible sourcing. With a mission to contribute to a healthier and more sustainable food ecosystem, Granos is rapidly becoming a trusted name in India’s food industry.