Diageo keeps on instrumenting with the new flavours of Rum and keep upgrading it’s portfolio with new flavours to lure and satiate the normal consumer needs.  It always sets the bar high for its competitors.

In the similar pursuit, Diageo has launched new Apple spiced variant under its rum brand called Captain Morgan.  Captain Morgan has launched this variant featuring the brand’s signature spiced rum with tint of ginger and taste of sliced apple.

New variant is ready to rock the autumn market and serve the new variant on the rocks around U.S and Canada.

Recommended serves are 35% ABV neat rum on the rocks or as chilled shot.  One can try it making some apple combo mocktails.

New flavour joins the already available range of white rum, pineapple rum, coconut rum and grapefruit rum.  Last year also company launched gingerbread flavoured rum.

“Captain Morgan has always been about uniting the crew and creating lasting memories,” said Sam Salameh, vice president of Captain Morgan.

He added: “These days, we all could benefit from a little more fun in our lives – there’s always more fun to be had with Captain Morgan, and the crisp, fall-inspired flavour of Captain Morgan Sliced Apple is the latest proof of just that.”

RRP announced that for the sale it’s around USD 15.99 per 750ml bottle. Go and Grab Folks!

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