Blendhub has received The Best Sustainability Project Award at the Foodtech Innovation Awards, in the context of the first edition of Food 4 Future, the largest innovation event in Europe for the food industry. The awards were given recently at the Guggenheim Museum in Bilbao (Spain).

This segment, in which Bolton Food and Foods Connected were also finalists, seeks to recognize the work of any company, platform or technological application that is influencing and modifying the food and beverage industry through solutions associated with the digital and technological sphere.

Henrik S. Kristensen, founder and CEO, Blendhub stated- “This award is the industry’s recognition of Blendhub’s innovative business model, based on multi-localisation and technology to help any food company produce in a more efficient and sustainable way anywhere in the world.”

This multi-localized food production model (infrastructure as a service) is open to any agri-food company, particularly small and medium-sized enterprises and startups seeking introduction to new markets, as it facilitates production anywhere across the globe without need to invest in own infrastructure. But also to big food and ingredients company knowing and understanding that localized production is the only way to be competitive.

Decentralization of production supports optimization of supply chains: by manufacturing closer to raw materials and final consumers, the cost of final food products can decrease by 20-50%; transportation is alleviated and logistics are optimized, which at the same time means a lesser environmental impact.

Our origin can be traced back from the establishment of Premium Ingredients in 1997 by Henrik Stamm Kristensen, a Dane based in Spain with a lifelong experience in the agri-food segment. Blendhub is the amalgamated outcome of five ag-tech companies started by Henrik, all merging the native transparency and confidence of Scandinavia with the character and activeness of the Mediterranean and Latin countries.

His founding principle included the development of a transparent recipe offering to food producers (B2B) beyond the simple blending, packaging and quality control. Through the development and patent of the PPB in 2010, deployment of first localized hub in India in 2011 and the development of software and technology supporting a global replication model, in 2017 the brand unveiled an inclusive business model with the aim to facilitate localized manufacturing of food and nutrition emphasizing on products to final consumers anywhere across the globe (B2B/B2C/D2C).

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