BASE FOOD, Inc., the pioneering Japanese food-tech company, has recently announced that it is expanding into the United States with the debut of its innovative, nutrient-dense BASE Cookies. Starting on February 26th, BASE Cookies will be available on Amazon.com, Walmart.com, and Kroger.com. BASE FOOD’s U.S. expansion will contribute to the well-being of American consumers by offering them simple, tasty, and nutritious food options. The company also seeks to expand its U.S. presence through local production and strategic partnerships.
BASE Cookies are nutrient-rich, combining over ten natural ingredients like whole wheat, soy, kelp and rice bran. Crafted with proprietary technology, they offer a balanced blend of protein, fiber, and 21 essential vitamins and minerals—all in a delicious, wholesome snack.
Since its establishment in 2016, BASE FOOD Inc. has rapidly emerged as a key player in the food-tech industry, revolutionizing the market with its innovative approach to nutritionally balanced, ready-to-eat meals. Within just six years, the company achieved a remarkable milestone by securing a listing on the Tokyo Stock Exchange Growth Market, underscoring its rapid growth and industry influence.
BASE FOOD has witnessed exceptional success in its home market of Japan, where it has sold over 200 million units of its products, catering to a growing demand for convenient yet nutritious food options. As of June 2024, the company boasts a strong subscription base exceeding 210,000 loyal customers, reflecting the widespread consumer trust and preference for its offerings.
In fiscal year 2024, BASE FOOD reported impressive sales revenue of approximately ¥14.87 billion, further solidifying its position as a market leader. The company has also expanded its global footprint, extending its reach beyond Japan to key international markets, including Hong Kong, China, Singapore, and Taiwan. With its latest entry into the United States, BASE FOOD now operates in five major regions through its cross-border e-commerce platform, marking a significant step in its global growth strategy and commitment to delivering nutritious food solutions worldwide.